Sellers, is your home "Right Priced"?
 
Right Priced is defined simply by selling the property within the first 30-day period.  Well that could mean the 1st 30 days, or it could mean in the 1st 30 days "of coming to the reality that my house has been priced too high for X number of days and now it is priced to Sell!" 
 
People ask me, "So how do you know?"   Truthfully, sometimes we don't.  Pricing is not a science; really it is more of an artform.  All we can do is test the property and work from a range of pricing.  In our Georgetown, Texas market we do know that if we are not getting showings (traffic), we will not get contracts.  For the Wilson's ( Wally, Annette, and Dawn Montgomery), we have an accelerated, aggressive, internet-driven marketing plan.  So we know that the WillsonTX.com marketing is top of the market and structured to fit the property.  So...the only place left to look is pricing.  Normally, by 10 showings, we should have an offer!  No traffic and/or no offer = reduce the price.  And that reduction should be in the 3%-5% range to have an effective impact on buyers.  
 
I just don't have enough space to explain it all; please email me and I will send to you some reference material in regard to pricing.
 
I will have some new stats on Distressed Properties and/or REO/Foreclosures and the closing data for our market in tomorrow's blog.
 
"Witty Wisdom from Wally Wilson in Williamson County"